Share 'Almost Half Of Mobile Ad Clicks Are Accidental'

According to Harris interactive research, which was made for Pontiflex, almost half of ads clicks in mobile apps are accidental. Most people say that they click on advertising by mistake more often than they do this on purpose, what is really striking. So the question is - if you are a mobile marketer, why would you run a cost-per-click campaign? Another important point of this is keyword targeti…