GDG Chicago Android

Google Developers Group

Of all smartphone owners:


  • 53% purchased a product in a physical retail store after researching the product online
  • 52% searched for store location
  • 48% research specific products they were thinking of purchasing
  • 44% purchased a product online after shopping for a similar item in a physical store
  • 44% browsed for products online
  • 40% compared prices online
  • 35% looked for discounts, deals, coupons, or discount codes on their mobile phones
  • 34% checked product availability at retail stores or websites



Tags: retail, shopping

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